Wednesday, 30 January 2013

Bakery Business

Entrepreneurs, business men and investors can invest in cake shop business in many ways and can have good returns on their investment. New concepts have been arrived for cake shop product business. The products which have gained popularity are bread, cakes, biscuits, wafer biscuits and pasta s. Home created cake shop products - This concept is for limited clients with critical products. Tiny scale business shall be operated from ones home.



If one has expertise in cake shop foods then one can begin catering for occasions like birth days, marriage anniverseraries, kitty parties, functions and festivals. They can cater for regional try and flavours. The disadvantage for such business is of brand equity and absence of corporate identity. Automated cake shop plants -Mass production of cake shop products with huge base of customers. Wants huge investment with plant and amp; machinery, land and employees.



This kind of operations has all functions like finance, procurement, production, sales and marketing. The advantage of possessing manufacturing plants are that you can make a brand equity and can cater huge population and earnings should be higher. Manufacturers can try different products. Should possibly act as third party manufacturers in case they have idle capacity. The disadvantages should be liabilities like land, fuel, plant and machinery and employees and other taxes etc.



Small bakeries - Other choice which entrepreneur s with tiny investment is to install tiny cake shop which should cater regional population. They can have well-known brand in that regions and can develop good customer relationship by promoting door deliveries and some marketing strategies. Third party manufacturing - You can ask manufacturers to make and can have that you own brand with limited investment. This concepts is called private label manufacturing. you can locate many manufacturer opting for such arrangement.



3 kinds of manufacturers are there for such arrangement one which has got idle capacity or the one which only manufacturers third party products on demand. The investor bear the cost of moulder or cutter and asks. manufacturer to make product of their choice. Similiarly investor should ask for wrapping of his choice. The investor who owns already a brand can promote cake shop products as it own product.



Export or Import? The entrepreneurs can buy and sell products throughout the boundaries and can expect return of 15% -20%. They can import products from one region and sell it in own country. Other posibility is to export cake shop products to deficient countries. Retail chain? This are similar to other retail market for example macdonalds, kfc, starbucks, barista. This has gained popularity as clients can avail varities of cake shop products at one place.



Connsieurs of cake shop products can like it with good ambience. Peoples have started going to such retail cake shop chain Food courts in malls or multiplexes or supermarkets? A good concepts and with huge numbers of customer shall be attracted to such cake shop courts as people like to have such food courts in malls as they shop and eat. Owners can charge premium for their products as rentals are very high in such locations and customer dont mind paying for such facilities. Online shops: Catering clients through online stores. available 24x7x365 days.



Online shops compulsory very little investment with good return once the website gets popular.

No comments:

Post a Comment